2015 DStv Eutelsat Star Awards

February 2015

Eutelsat briefed Cutting Edge for media relations support, alongside raising awareness of the DStv Eutelsat Star Awards and their hosting of a renowned Italian Astronaut Paolo Nespoli in Zambia. A key priority was to encourage more students to apply for the DStv Eutelsat Star Awards.

Cutting Edge developed and implemented a media engagement strategy. The agency organised media interviews for DStv and Eutelsat executives - a previous award winner from Zambia and Paolo Nespoli, who served as Head Judge.